{"id":14456,"date":"2025-01-15T16:51:05","date_gmt":"2025-01-15T19:51:05","guid":{"rendered":"https:\/\/dev.laboratoriodiseno.cl\/?post_type=proyectos&#038;p=14456"},"modified":"2026-04-13T17:01:17","modified_gmt":"2026-04-13T21:01:17","slug":"ritoque-atv-diseno-de-servicio","status":"publish","type":"proyectos","link":"https:\/\/diseno.duoc.cl\/ddhub\/proyectos\/ritoque-atv-diseno-de-servicio\/","title":{"rendered":"RITOQUE ATV Dise\u00f1o de Servicio"},"content":{"rendered":"<p><span data-sheets-root=\"1\">Dise\u00f1o de Servicio para la empresa de Turismo Aventura RITOQUE ATV. Se desarroll\u00f3 bajo al metodolog\u00eda Service Design Thinking y el Triple Diamante. Etapas de Investigaci\u00f3n, etnograf\u00eda, definici\u00f3n de problem\u00e1tica y oportunidades, ideaci\u00f3n de soluciones y prototipado. Se mejoraron \u00e1mbitos de comunicaci\u00f3n de marca, recepci\u00f3n, experiencia de cliente y desarrollo de procesos log\u00edsticos del servicio.<br \/>\n<\/span><\/p>\n<hr \/>\n<p><span style=\"color: #000000;\">PRESENTACI\u00d3N FINAL:<\/span> <span data-sheets-root=\"1\">Consisti\u00f3 en la presentaci\u00f3n del examen en sala, con una explicaci\u00f3n breve tipo Pitch por cada equipo de las problem\u00e1ticas encontradas y como se resolvieron, apoy\u00e1ndose en material audiovisual, prototipos f\u00edsicos y l\u00e1minas visuales de apoyo. Despu\u00e9s ronda de preguntas y conversatorio sobre el Proyecto.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dise\u00f1o de Servicio para la empresa de Turismo Aventura RITOQUE ATV. Se desarroll\u00f3 bajo al metodolog\u00eda Service Design Thinking y el Triple Diamante. Etapas de Investigaci\u00f3n, etnograf\u00eda, definici\u00f3n de problem\u00e1tica y oportunidades, ideaci\u00f3n de soluciones y prototipado. Se mejoraron \u00e1mbitos de comunicaci\u00f3n de marca, recepci\u00f3n, experiencia de cliente y desarrollo de procesos log\u00edsticos del servicio. [&hellip;]<\/p>\n","protected":false},"featured_media":14457,"template":"","meta":{"_acf_changed":false},"proyectos-category":[96],"sede-proyectos":[105],"tipo-proyectos":[116],"class_list":["post-14456","proyectos","type-proyectos","status-publish","has-post-thumbnail","hentry","proyectos-category-aplica-diseno","sede-proyectos-vina-del-mar","tipo-proyectos-disciplinario-2"],"acf":{"_2851":"11 ESTUDIANTES: Roxanna Araya, Ruth Betancur, Javier Escanilla, Jennifer Lovera, Jes\u00fas Meier, Diego Miranda, Camila Ojeda, Benjam\u00edn Pino, Cristi\u00e1n Pizarro, Paloma Rivera, Ana\u00eds Schneider","_2851_source":{"label":"Estudiantes participantes","type":"textarea","formatted_value":"11 ESTUDIANTES: Roxanna Araya, Ruth Betancur, Javier Escanilla, Jennifer Lovera, Jes\u00fas Meier, Diego Miranda, Camila Ojeda, Benjam\u00edn Pino, Cristi\u00e1n Pizarro, Paloma Rivera, Ana\u00eds Schneider"},"_2773":"Ibar Yensen P\u00e1ez, Cristian Le\u00f3n Asenjo","_2773_source":{"label":"Docentes a 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